Avedon Advertising by Richard Avedon, The Richard Avedon Foundation and Laura Avedon

The first survey of Richard Avedons influential advertising work Richard Avedon was one of the most sought-after and influential advertising photographers in America from the 1940s to the beginning of the 21st century, creating work that exemplified Madison Avenue at the height of its influence in world culture. Working with a talented cadre of models, copy writers, and art directors, Avedon made images that enticed consumers to embrace the new, especially in the areas of fashion and beauty with campaigns for Revlon, Chanel, Calvin Klein, Dior, and Versace, among many others.